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Extended PLM

In a relentlessly competitive environment, retailers and brands are pressed to develop and market new products to win consumers and increase their revenue and profit margins. To achieve these goals, today’s retailers are expanding their private label offerings with the goal of differentiating their products from branded items and increasing their margins.

The process used to develop a private label product for a retailer is referred to as Retail Product Lifecycle Management (Retail PLM) which covers everything from buyer planning, assortment management, product concept, pricing, and positioning. Compared to manufacturing, where PLM is typically oriented towards design specifications and production, Retail PLM focuses on creating innovative, desirable consumer products with an accelerated launch time.

CORE takes Retail PLM a few steps further with our CBX Extended PLM system which covers the entire product lifecycle. While most PLM systems deal with product design until the order stage, our Extended PLM System spans from the concept stage to the retail shelf. This approach enables our customers to have full visibility into their end-to-end supply chain processes and have a more holistic view into whether supply chain bottlenecks are occurring.

CBX Extended PLM Key Functions and Features:

Buyer Planning

  • Define, create and view new items or an entire collection through effective assortment management
  • Categorize all Private Label products with full visibility into the product history and supply chain
  • Visualize supplier offerings through a virtual electronic showroom

Product Development and Design Collaboration

  • Collaborate on product briefs with the design team and global sourcing teams
  • Collaborate in real time with brands, designers and vendors on design and packaging specifications
  • Manage items that belonging to a product set effectively
  • Manage color, fabric and trim components in a centrally accessible library
  • Break down items into a bill of materials, service, margin and landed cost through a costing module
  • Request information and samples efficiently with detailed tracking and approval
  • Collaborate and comment with various stakeholders through the entire development process

 

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